U.S. TV networks locked in about $8.7 billion in advertising commitments for the season that starts in September, an 8.1 percent increase that would have been bigger without signs of a weakening in the economy.CBS Corp. (CBS), owner of the…
6/10 – NBA Finals Game 5 Hits Big Number
Game 5 of the 2011 NBA Finals was again down from last year, but the game drew one of the highest overnights ever for the NBA on ABC. Thursday’s Game 5 between the Heat and Mavericks earned a 12.6 overnight…
6/10 – Versus Boosting Stanley Cup Coverage, Adds Patrick
VERSUS is adding pre-game Hockey Central shows to all the remaining Stanley Cup Final broadcasts on NBC, starting on Friday before Game 5. Dan Patrick joins NBC’s coverage of Games 5-7 of the Stanley Cup Final as host of their…
6/10 – Pandora Ups Their IPO
Pandora is increasing the size of its offering and now plans to sell 14.7 million shares – up 1 million over previous plans – at a price range of $10 to $12 per share. That’s a $3 per share increase…
6/10 – Analyst Says Groupon Overvalued
Forrester Research analyst Sucharita Mulpuru has come to a conclusion that many in radio may have already made: the $20 billion valuation of e-tailing website Groupon is inflated. “There is no rational math that could possibly get anyone to the…
6/10 – Stanley Cup Game 4 Audience Dips
Wednesday’s Game 4 of the Stanley Cup Final was the third straight game of the series to suffer a decline in both ratings and viewership. Game 4 between the Canucks and Bruins earned a 1.6 U.S. rating and 2.714 million…