7/10 – Strong Gains For The Greenbrier Classic

Final round coverage of the PGA Tour Greenbrier Classic drew a 2.1 overnight rating on CBS Sunday afternoon, up 40% from last year (1.5), and up 75% from 2010 (1.2). On Saturday, third round coverage drew a 1.4, up 40% from both last year and 2010 (1.0). While this year’s tournament featured Tiger Woods and Phil Mickelson, both missed the cut and did not play the weekend rounds. (Sports Business Daily), reports Sports Media Watch.

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