Pittsburgh-Denver which marked the return of Peyton Manning to the NFL after a year’s absence pulled a big 18.0 rating which is the highest overnight number for a primetime game on NBC since the network got the Sunday Night Football contract. Specifics were:
18.0 overnight for PIT-DEN on #SNFonNBC last night is best for any primetime game ever on #NBC. Previous best 17.7 (Min-NO 2010 kickoff game)
18.0 overnight last night #SNFonNBC is best for any primetime game in 15 years (Den-SF, 19.3 on 12/15/97)
Denver market drew 44.2/67 rating/share, best for Denver for an NFL regular season game on any net since 9/22/03 (44.5/61 for Oak-Den).
18.0/29 overnight rating/share is up 7% from last year’s first #SNFonNBC game (Dallas-NYJ, 16.9/27).