Overnight ratings for the NCAA Tournament Selection Show were the lowest since before many current college basketball players were born. CBS earned a 4.0 overnight rating for the NCAA Tournament Selection Show Sunday evening, down 9% from last year (4.4),…
3/12 – PPM to Track Olympics on TV
Out-of-home TV viewing for the 2012 Summer Olympics on NBCUniversal’s broadcast and cable networks will be tracked by Arbitron’s PPM panel. The deal between the media giant and the ratings company follows an earlier pact where Arbitron agreed to provide…
3/12 – ESPNU Announces 32-Team Field for NIT on March 13
ESPN will once again televise the entire National Invitation Tournament (NIT), the oldest college basketball tournament in the country, beginning Tuesday, March 13 at 7 p.m. ET, with Massachusetts at Mississippi State on ESPN2. In addition to the coverage across…
3/12 – Kellogg to Interview Obama During ‘First Four’ Coverage
Two of the most powerful politicians in the world will sit down with CBS Sports analyst Clark Kellogg during Tuesday’s coverage of the NCAA Tournament. CBS college basketball analyst Clark Kellogg will interview U.S. President Barack Obama and U.K. Prime…
3/12 – Sprint Cup: Subway Fresh Fit 500 Posts Solid Numbers
Despite earning one million fewer viewers than last year, Sunday’s Subway Fresh Fit 500 earned strong numbers for FOX. The NASCAR Sprint Cup Subway Fresh Fit 500 from Phoenix drew a 5.6 final rating and 9.2 million viewers on FOX…
3/12 – ESPN Films to Premiere “26 Years: The Dewey Bozella Story” March 15
Dewey Bozella’s life changed forever when he was sentenced to 20 years to life in prison for a murder he did not commit. Throughout his 26 years behind bars, Bozella found strength and purpose through boxing, becoming the light heavyweight…