3/30 – Web Advertising Catching Radio

“Local online advertising is forecast to reach $15.9 billion this year, according to Borrell Associates, putting it right on the heels of the radio industry. Analysts say it will surpass radio revenue next year and reach $24 billion in 2015. The biggest driver in local online advertising isn’t the growth of websites like Groupon and Living Social or banner ads and search advertising. It’s mobile,” according to Inside Radio

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